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  • Writer's pictureMaxwell Mawji

Project Spotlight: Grey Matter Psychology

Project Type: Interviews, Branding, Headshots, Commercial Photos


Psychology Today is one of the greatest lead-generating tools for psychologist. Grey Matter, a psychology practice, contracted me to make promotional material for their staff that included native vertical videos that complied with Psychology Today's upload parameters. Each staff member was filmed and given two brand uniform videos, one very short 15 second video for psychology today, and one longer video for promotion on social media. In addition to the videos, I also shot headshots for the entire staff, photos of the office and helped produce their website.




NOTES: This project took about a day to film and shoot, an da day to edit. This was done during a common work day for the practise with me interviewing staff when they were availible.


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